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Condition - Check Email Status

The Check Email Status condition allows you to check whether a contact has interacted with a specific email before they move to the next step.

The following outcomes are available:

  • has opened;
  • has not opened;
  • has clicked;
  • has not clicked;
  • has been sent; and
  • has not been sent.

Note: for the purposes of "has clicked" and "has not clicked", this means any link in the email (except for the unsubscribe link). If you'd like to take action based on a click on a specific link, check out the Send your contacts a follow up email after they click a specific call to action in an email guide in the Guide Book.

Let's take a look at an example. Imagine you are sending a lead nurture email, and want to send a different email based on whether the lead opens it or not. You would do the following:

As shown above, remember to allow contacts an opportunity to take the action (e.g. opening the email) by using the Add Delay action before using the Check Email Status condition.

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